
New York City: birthplace of Calvin Klein, Ralph Lauren and…the thong.
While the loincloth has popped up in history everywhere from medieval times to ancient Egypt, the modern G-string is rumored to have been born in New York City, near the end of the Depression. In 1939, New York City mayor Fiorello LaGuardia ordered the city’s exotic dancers to be more covered up in honor of the World’s Fair. And, voila, the thong.Glamour Magazine, April '10 issue.